Raising much-needed funds, the Cancer Deadline Day campaign will equally benefit: Breast Cancer Now, CLIC Sargent, Macmillan Cancer Support, Pancreatic Cancer UK, Prostate Cancer UK, The Ruth Strauss Foundation and Teenage Cancer Trust, as well as the Sir Bobby Robson Foundation.
Fans of clubs are being asked to donate online and "make a transfer for cancer", referencing their own football club as they do to help their team climb up the donations 'league table.'
Millwall FC are the early front runners and Arsenal, Arsenal Ladies, Tottenham Hotspur and Norwich City are all in the ‘pay-off places,’ as the giving table is starting to take shape.
Cancer Deadline Day is a brand-new concept to help support charities hit by the COVID-19 pandemic.
It was backed this week by Sir Bobby Robson Foundation Patron, Alan Shearer, who said in a video message on social media: "It’s been a very, very tough year for everyone involved with charities. So, if you can, please consider supporting the Cancer Deadline Day fundraising campaign this January."
Speaking on behalf of the Sir Bobby Robson Foundation, Lady Elsie adds: "It’s been a very difficult year for everyone, including charities. We’ve really appreciated the support our Foundation has received, but many of our wonderful fundraisers have had to cancel events, which has been hard on them and us.
"Thankfully, the cancer projects we’ve funded have continued despite the pandemic but it’s not been easy. Especially for cancer patients who have felt an additional pressure during these trying times.
"It’s a pleasure to be involved in something so positive and we’re very pleased to be one of the eight charities involved with Cancer Deadline Day."
Sir Bobby Robson launched his Foundation in 2008 after a request for help.
Working in partnership with other leading charities and organisations, the work funded directly benefits cancer patients in the North East and Cumbria and plays a significant role in the international fight against the disease - funding cutting-edge cancer treatment and innovative cancer support services.
The full list of football clubs (or their individual players) who have joined the Cancer Deadline Day campaign so far: AFC Bournemouth, Arsenal WFC, Birmingham City, Brentford, Brighton and Hove Albion, Bristol City, Charlton Athletic, Chesterfield, Colchester United, Coventry City, Doncaster Rovers, Hartlepool United, Millwall, MK Dons, Newcastle United, Northampton Town, Notts County, Oldham Athletic, Oxford United, Plymouth Argyle, Queens Park Rangers, Salford City, Sheffield Wednesday, Swindon Town, Tottenham Hotspur, Tranmere Rovers, Walsall, Watford, Wigan Athletic and Wolverhampton Wanderers.
The January transfer window is open now and runs until Transfer Deadline Day on 1st February 2021.
For more information, or to donate, please visit cancerdeadlineday.org.
