After moving under the ownership of Newcastle United Football Club, the Lady Magpies will proudly wear Straightline branding on their shirts when they get their FA Women's National League Division One campaign underway at newly promoted Merseyrail Ladies on Sunday.

Commenting on the new partnership, long-standing director of Newcastle United Women, Su Cumming, said: "Newcastle United Women has ambitions to grow both on and off the pitch and welcoming Straightline NE Ltd to the club is another historic step forward.

"Straightline NE Ltd are passionate about the region. They want to see Newcastle United Women going from strength to strength, and having them on board will support this important phase of our journey at a very exciting time for women’s football."

Straightline NE Ltd has been refurbishing social housing throughout the North East of England for over 40 years, transforming tens of thousands of properties and the lives of residents with an increased standard of living, energy efficiency and security.

Speaking on the support for Newcastle United Women, Straightline NE Ltd's managing director, Richard Gilbert, added: "The famous black and white stripes are part of the identity of every Geordie, so for our logo to be on this iconic shirt and worn by Newcastle United Women is one of the proudest days in our history. We look forward to watching the team prosper this season and continue to support them in any way we can."

For more information, please visit www.stline.co.uk.